Copper CRM vs HubSpot — Head-to-Head Comparison
Quick verdict: HubSpot edges ahead with a 4.5/5 rating vs 4.3/5.
Feature Comparison
| Feature | Copper CRM | HubSpot |
|---|---|---|
| Native Gmail and Google Workspace sidebar integration | ✓ | — |
| AI contact auto-enrichment (company, role, LinkedIn) | ✓ | — |
| Automatic email and meeting logging from Google | ✓ | — |
| AI-suggested follow-ups based on deal activity | ✓ | — |
| Pipeline automation with drag-and-drop visual builder | ✓ | — |
| Project management linked to contacts and deals | ✓ | — |
| Relationship scoring and engagement tracking | ✓ | — |
| Google Calendar event sync with CRM records | ✓ | — |
| Email templates and sequences inside Gmail | ✓ | — |
| Zapier and native integrations with 70+ tools | ✓ | — |
| AI-powered deal health scoring and forecasting | — | ✓ |
| AI email and content assistant across all hubs | — | ✓ |
| Contact and company deduplication with AI matching | — | ✓ |
| Visual deal pipeline with automation | — | ✓ |
| Marketing email, landing pages, and forms | — | ✓ |
| Live chat and AI chatbot builder | — | ✓ |
| Helpdesk ticketing and customer portal | — | ✓ |
| Reporting dashboards with custom metrics | — | ✓ |
| Native integration with Gmail, Outlook, Slack, and 1,000+ apps | — | ✓ |
| Free CRM tier with unlimited users and contacts | — | ✓ |
Pricing Comparison
| Plan | Copper CRM | HubSpot |
|---|---|---|
| Starting price | $9/mo | Free |
| Free plan | No | Yes |
| Pricing model | Subscription | Freemium |
Which Should You Choose?
Choose Copper CRM if...
Google Workspace-native CRM with AI automation built for relationship-driven sales
Visit Copper CRMChoose HubSpot if...
All-in-one AI CRM platform for marketing, sales, and customer service
Visit HubSpotFrequently Asked Questions
- Is Copper CRM or HubSpot cheaper?
- Copper CRM starts at $9/mo and HubSpot starts at $0/mo. HubSpot has the lower starting price, though actual cost depends on team size and the features you need.
- Does Copper CRM or HubSpot have a free plan?
- HubSpot offers a free plan; Copper CRM does not.
- Which is rated higher, Copper CRM or HubSpot?
- Copper CRM has a user rating of 4.3/5 and HubSpot has a rating of 4.5/5, based on aggregated review data.
- Which should I choose, Copper CRM or HubSpot?
- Copper CRM is best for Teams that live in Google Workspace and want a CRM that auto-captures contacts and activities from Gmail without manual data entry. HubSpot is best for Growing businesses that want marketing, sales, and support unified in one CRM without stitching together separate tools. The right choice depends on your company size, budget, and feature priorities.